Blog


Greg’s blog is hosted at WebStoresLtd.com. This is a feed to his most recent posts.

  • Today’s Most Effective Marketing Tool
    by GregJameson on June 12, 2019 at 1:36 pm

    Several years ago, SMS marketing became a very popular tool. You’ve seen it. “Text ‘PIZZA’ to 55-555 for regular coupons at your favorite pizzeria.” Texting is the most used data service in the world. People text for hundreds reasons every day! And virtually all messages are read almost instantly – 96% are read within 3 Read more about Today’s Most Effective Marketing Too […]

  • From Marketing Gimmick to Pop Culture
    by GregJameson on June 5, 2019 at 2:58 pm

    Recently,  I read an article about how pedometers have proliferated in smartphone apps and wearable fitness trackers. The article discussed how a new benchmark has entered our lives: Take at least 10,000 steps a day, which is about five miles of walking for most people. I-Min Lee, a professor of epidemiology at Harvard University, says Read more about From Marketing Gimmick to Pop Cultur […]

  • Layout Options for Web Design
    by GregJameson on May 29, 2019 at 1:51 pm

    Recently, I was asked to give a presentation in California on layout options for web design, so I’ve decided to share that information with our readers. Whether you are a web designer or a business owner, it is important to understand the basics of good web design to help you make decisions about your website. Read more about Layout Options for Web Design […]

  • Incentivized Referral Marketing
    by GregJameson on May 22, 2019 at 2:03 pm

    Soon after I reached 1500 followers on Instagram, I was asked to join a company’s “ambassador program.” I was flattered, so I checked it out. Basically, they wanted me to promote their product and in return, they would pay me a 20% commission for everyone that bought their product through my link. That sounds like Read more about Incentivized Referral Marketing […]

  • You can make a difference!
    by GregJameson on May 21, 2019 at 2:40 pm

    My friend and mentor, Ken McArthur is producing a feature length movie called “The Impact Factor.” This is a story that needs to be shared with the world. And you can help make this happen. I have already committed to a monetary pledge and have also donated some of my material at incentives for his Read more about You can make a difference! […]

  • How come I’m not listed on the first page of Google?
    by GregJameson on May 15, 2019 at 2:26 pm

    This is still the question that most business owners ask. However, I always tell my clients that if they do everything else well, the search engines will take care of themselves. This means that we need to look at what is going on with your website and your overall web presence to see why you Read more about How come I’m not listed on the first page of Google? […]

  • Tech Tidbits
    by GregJameson on May 8, 2019 at 1:55 pm

    Is the Facebook News Feed Really Going Away? In January of last year, Mark Zuckerberg noted, “Recently we’ve gotten feedback from our community that public content — posts from businesses, brands, and media — is crowding out the personal moments that lead us to connect more with each other.” For nearly a decade, the News Read more about Tech Tidbits […]

  • The Inconvenient Truth About Content Marketing
    by GregJameson on May 1, 2019 at 1:32 pm

    According to HubSpot, content marketing generates THREE TIMES more leads than paid search advertising. Whether or not that is true, content marketing certainly establishes authority and credibility that paid advertising cannot match, and therefore could easily generate 3 times more sales than paid advertising. But one thing both paid advertising and content marketing have in common Read more about The Inconvenient Truth About Content Marketing […]

  • Give away the recording, but sell the show
    by GregJameson on April 24, 2019 at 2:36 pm

    According to Zazzle Media, 60% of companies struggle to produce content consistently, and 65% find it a challenge to produce engaging content. You can quickly overcome this obstacle if you think of your company in terms of experiences, rather than products or services. Products and services quickly become commodities, but experiences don’t. When we think Read more about Give away the recording, but sell the show […]

  • Why no one is reading your content
    by GregJameson on April 17, 2019 at 8:44 pm

    It’s only going to get worse – as more and more people keep creating more and more content, the likelihood that someone is actually going to read what you’ve written is getting slimmer and slimmer. Still, we see top marketers say things Gary Vaynerchuk saying, “The more content I put out, the luckier I seem Read more about Why no one is reading your content […]